Financial forecasting for founders wasn’t the plan.

That is until founders kept reaching out, asking for help understanding their numbers. They weren’t looking for another complex spreadsheet or a tool with a steep learning curve. They wanted to feel in control. To understand their runway. To make confident hiring decisions. And to raise money with a plan they could understand and stand behind.

So we listened. We stepped back. And we realized the real problem wasn’t tooling—it was clarity.


We’ve felt that same fog

Wondering whether we could afford that next hire, not knowing exactly how long our runway would last, second-guessing our model the moment we shared it. Even with finance in our wheelhouse, it still wasn’t empowering us. It felt fragile, like something we weren’t entirely sure we were doing right.

So we pivoted. Away from a tool built for spreadsheet pros, toward something that solves the heart of the financial problem. Something founders could use themselves.


We believed finance shouldn’t be a blocker

It should be a catalyst. Your model shouldn’t sit in the background, only getting updated when something breaks. It should be part of how you think. Part of every decision. A source of clarity that keeps your vision grounded and your business moving forward.

All finance solutions either expect you to be an expert or give you so little control they become useless, even forcing you to hire a fractional CFO. So you patch something together. You guess. You hope. But still you question.


We built Parallel to change that

It’s fast, intuitive, and powerful where it counts  – helping founders forecast cash runway, plan hires, and raise capital without getting lost in the numbers.

This isn’t about replacing a CFO. It’s about unlocking the power of strategic finance for the people building the company. And giving founders the confidence to say, "I know exactly where we stand."